Case Study: Two-For-One Training Video
Service Industry Skills Council
We were approached by the then National Wholesale Retail and Personal Services Industry Training Council (aka WRAPS, now Service Skills, the Service Industry Skills Council) to create two short videos for their training purposes.
Zoë Carides on camera, on set!
One was destined to be seen by young people considering a career in retail, while the second was aimed at retail employers who could benefit from utilizing the WRAPS services.
We were able to save our client some enormous expenses by shooting both videos simultaneously. This required a tremendous amount of co-ordination, but through our extensive experience we were able to create both videos over a four day shoot.
In order to appeal to both managers and young people, we were also thrilled to involve the talents of professional actress Zoë Carides, who acted as spokesperson and voice-over narrator for both videos.
Original jazz-style music was also written specifically for the project by renowned composer, musical director and winner of the Sydney Cabaret Convention, Peter J. Casey. To continue saving money by saving time, we also edited both programs at once, and provided training for some of the WRAPs staff who helped out on the shoot.
The whole flavour of the program was upbeat, stylish and very professional. WRAPS were very happy with the result and the videos are still in use!