Case Study: Impossibly Fun
Sensis® Yellow
Pages™
Business Ideas Grants 2003
Twoshotmedia loves a challenge and this job certainly fit the bill. In fact, there were times that we thought we might be crazy to take on such a project, but we certainly had fun!
Every year Sensis runs the Yellow Pages™ Business Ideas Grants (BIGs), showcasing the inventions and innovations of various small businesses around Australia. In 2003, they wanted to create a mini-film for each finalist, showcasing not only their achievements but also the people behind the products.
Our time frame was very short, so by working closely with raycity* we co-ordinated shooting 26 five-minute videos in three states in a two week period. There were some tight calls, and definitely some high-stress moments, but we succeeded in making all the videos on time and in budget. Even though were juggling planes, trains and deadlines, we were only late to one interview!
The whole project was a success for us and for raycity*, who were asked to repeat the miracle in 2004 and 2005!